Posted by Mischief, November 18, 2008
Candy floss, a mirrorball car, hotdogs, Ebony Bones, human trees, VICE magazine, Jodie Harsh, Jelly Beans, Frankmusik, Notion magazine, a glitter car, Charlie Le Mindu, Time Out, Scottee swimming, cupcakes, Lambrini, a car made from penny sweets, ladies on stilts, giant hamburgers, Vitamin Water and popcorn. These are a few of Emma Bell's favourite things and all made an appearance last night at Emma Bell's Vault for Vauxhall event. It was a brand experience with a difference and left a 400 strong crowd of opinion formers seeing car brand Vauxhall in a different, candy-infused light.
Posted by Mischief, November 14, 2008
Today sees the official launch of the footballing phenomena Football Manager 2009. To announce it we struck a deal with Everton FC, which has "signed" the game as part of its management team. This is an awesome deal for both parties - Everton FC get a 370,000 player database and access to over 1,000 scouts and FM09 gets the recognition that it is the world's most accurate football management simulation game. Back of the net!
Posted by Mischief, November 11, 2008
We commissioned contemporary British fashion star Emma Bell to create this candy covered car to promote “Vault for Vauxhall”, her collaboration with the Vauxhall car brand, which will culminate in the mother of all parties on Monday 17th November. Vauxhall promises to transport people into a fairytale wonderland experience inspired by Emma’s fashion creations. There will be glitterati, fashionistas and (er) in-car haircuts. It's the most ambitious event we've ever put on, and it will be a night to be remembered that's for sure.
Posted by Mischief, November 05, 2008
...us and Obama! As Barack was pulling in the Presidential award last night, we were picking up the the PRCA Consumer Award for our work on Betfair. A historic day all round.
It's nice to win awards, but it's nicer to make a genuine difference to our clients' businesses so that's what we'll continue to do.
Posted by Mischief, October 31, 2008
Sitting here at Mischief Towers with the radio and TV blaring out comment after comment about Russell Brand and Jonathan Ross's lewd phone calls to 78 year-old Fawlty Towers star Andrew Sachs, we wondered if there would be any effect on Sachs and Brand's DVD rentals.
A quick bit of LOVEFiLM number crunching later and we found out Fawlty Towers rentals had increased by 26% and Brand's DVD catalogue by 133%. We thought it was interesting - as did The Guardian, Daily Telegraph, Daily Mirror and Metro.
Posted by Mischief, October 28, 2008
There's been loads of press about the new James Bond Quantum of Solace film so being the ultimate authority on film, LOVEFiLM ran the ultimate of film polls to find out the ultimate Bond film. Phew! It turns out the nation's favourite Bond film would feature Sir Sean Connery as the suave secret agent, Ursula Andress would be the girl and the Aston Martin DB5 would be the car. Oh, and Wings' 1972 hit Live and Let Die would be the song. Read all about it in the Current Bun.
