May the post be with you

Posted by Mischief, January 22, 2009

LOVEFiLM, Europe's largest online film delivery service, has hit its one millionth member today. The business is a no-brainer in these credit-crunched times as you pay a small monthly subscription, choose from 65,000 films, which are sent to you through the post, there's no late fees and you can watch as many as you like. Effectively if you're a member you've got access to the biggest film library in Europe.

To mark the occasion we've convinced the Royal Mail to have their posties deliver their rounds dressed as their favourite film characters for the day. The ultimate in film delivery, geddit. Makes for a nice picture and good bit of direct-to-consumer activity.