Mischief fun and Games

Posted by Mischief, March 02, 2010

I reckon that our approach is maybe a little bit different than most PR agencies. Firstly we're not even sure we're a PR agency as a lot of the stuff we do isn't "traditional" PR, but then again it's hard to define what is "traditional" and "non-traditional" and, to be honest, we don't spend that much time worrying about it. Instead, we just get on with the job in hand and try and help our clients by giving them creative solutions to their problems.

Another thing we're not is a "specialist" agency. We have lots of motoring clients, but we aren't a motoring specialist. We have lots of charity clients, but we aren't a third sector specialist. We have lots of FMCG clients, but we aren't a food specialist. We are "specialists" at building brands and making them famous for the right reasons.

All that said, we're pretty chuffed to be nominated as best PR team at the specialist gaming awards MCV for our work on our gaming clients SEGA and EA. Fingers crossed.