Man vs Horse

Posted by Mischief, June 6, 2010

In our continued mission to drive new racegoers to Kempton Park we've set up a unique race, which is sure to raise eyebrows. On June 30th Olympic medallist Jamie Baulch is taking on sprint horse Peopleton Brook over 100m.

It's caught a nerve with media: Daily Telegraph, The Times, Metro, Independent on Sunday and loads of broadcast featuring the announcement. Ticket sales are going well too.

Love the pictures (right), which are also providing the collateral for the Surrey racecourse's marketing materials.