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National Trust

​Rocking perceptions of the National Trust

Mischief has been helping rock perceptions of the National Trust since 2010.

We’ve allowed Dennis the Menace and his friends to run riot across “Gnashional” Trust
properties. We’ve partnered with a beat boxer on an album of bird song, to remind people
getting back to nature helps you relax. We’ve enlisted Hugh Dennis to find the 50 things to do before you're 11 3 ⁄ 4. 

In 2015, we teamed up with punk poet John Cooper Clarke to write the Nation’s Ode To The Coast, while in 2016 Raleigh Ritchie has helped us rediscover the power of the humble stick.

This year we continued to rock convention with a groundbreaking study into the effects of places on the brain, proving meaningful places offer deep physical and psychological benefits.

18,000+

expressions of love for the coast

5.5 million

views of the Nation’s Ode To The Coast

3rd

top storytelling brand in the UK (ahead of the BBC, Google and Facebook)

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